Schools, employers, the food and drink industry and communities themselves are being urged to do their bit to make the nation healthier.
Ministers said they wanted to unlock the potential of all sections of society in setting out their plans.
Projects being promoted include everything from bike training in schools to voluntary cuts in salt and fat content by food manufacturers.
Councils will get a ringfenced budget to coordinate the push in England.
Source
http:// www.bbc.co.uk/news/health-11866031